A photoshoot destination for elite brands and individuals

When And If’s aptitude as a classic yacht photoshoot location is defined by her impressive portfolio. With her gorgeous sprung teak decks, gleaming varnish, warm verdigris bronze and sparkling golden highlights she is the epitome of classic boat elegance.

Our wide-ranging experience in shooting fashion, product, narrative, stills and motion picture for clients as diverse as Etro, Amazon and Boden makes When And If your perfect choice for a classic sailing yacht setting.

We are well-equipped to meet your needs with drone, chase boat, and experienced marine coordinator services available. See our portfolio here and get in touch with your enquiries. A beautiful antique schooner yacht with a flexible, professional, practised crew is ready for your assignment.

Mrs Maisel Sails In Style

We were more than a little excited to see what great production could showcase for a period piece featuring this beautiful classic yacht in her heyday - and boy did the team deliver! "Nice boat" says the eponymous Midge Maisel. "Modest."

The folks at Amazon and The Marvellous Mrs Maisel worked their magic to manifest the true elegance, luxury and style of a private sailing yacht in the 1950s with all the fashion and hospitality visuals to be expected from the era of polite entertainment.

Amazon Prime: The Marvellous Mrs Maisel S03E06
Amazon Prime: The Marvellous Mrs Maisel S03E06

The Greatest Adventure: MOTW Magazine

Man Of The World Magazine was in search of a story to tell about the high seas, the glory of sail and the freedom of the blue horizon. What better vessel to capture the sentiment than antique schooner When And If? Making daring use of the props available to them the crew paired some smouldering thousand-yard stares with understated just-out-of-bed chic to capture the essence of life aboard in this exclusive photoshoot location.

Man Of The World Magazine
Man Of The World Magazine

All Aboard with Tommy Bahama

Tommy Bahama's well known beach-inspired aesthetic was simply crying out to be paired with the adventuresome spirit of our beautiful classic yacht on this breezy location photoshoot. Preppy neutrals with bright pops and a Summer Holiday feel worked beautifully with our wooden boat backdrop of sprung teak decks, towering sails and gleaming varnish.

Tommy Bahama
Tommy Bahama

Etro x When And If

The Etro team were looking for a classic aesthetic with a spiky contemporary twist, which we achieved with a custom backdrop through the use of signature sails. Many aspects of the boat's look can be altered to suit your needs; working in close consultation with our skilled, flexible and adaptive management we can achieve great things!

Etro
Etro

Boden On Board

Boden's latest swimwear campaign was shot on the historic boat When and If, offering a unique and picturesque setting for the brand's collection. The photoshoot event was a huge success, showcasing the brand's designs in a new and exciting way. The collaboration between Boden and When and If proved to be a perfect match, as both are known for their elegance and come-as-you-are style.

Boden
Boden

J Jill on When And If

J Jill were looking for a bucolic Summer vibe and they found it in the silver teak decks, the bronze verdigris and the gleaming varnish on this beautiful classic yacht photoshoot. The light teak and the deep gold of the varnished trim provide warm tones to perfectly complement the lazy hazy feel of this Summer photo session.

J Jill
J Jill

South Coast Plaza's Boho Summer

No location can be geared towards boho charm like a classic yacht. With a backdrop of creamy sails, flaxen ropes and gorgeous woodwork hung on the magic of a well-placed solar flare, our classic boat provided the perfect photoshoot location for South Coast Plaza's free spirited Spring/Summer look.

South Coast Plaza
South Coast Plaza

Book your next photoshoot on When and If

Every photoshoot is a custom assignment and requires a myriad of special considerations for each client. Call, email or text to bring us your ideas and we'll do everything we can to create your dream classic yacht location photoshoot!

Contact Now

View other yachts under our management

With a fleet of other classic and Spirit Of Tradition yachts at our disposal we are confident we can match your request, whatever you’re looking for. See some of our available options below or call Capt. Seth Salzmann to begin your journey to project perfection.

Malabar X: 59ft Classic Schooner Yacht

Malabar X is a gorgeous antique sailing yacht with sprung teak decks, shining varnish brightwork and stunning lines. Built in 1930 she was the personal conveyance of her famous and prolific designer John Alden and he spared no effort in creating the perfect advertisement for his services. She is timeless. With her warm wood tones, period bronze hardware and exquisite antique details Malabar is the perfect fit for any nautical media, classic sailing, antique yacht, or wooden sailboat assignment.

Malabar X
Malabar X

157ft Classic Fishing Schooner

This glorious behemoth, newly built in the Spirit Of Tradition as a homage to the great Gloucester Fishing Schooners of America, could not be better placed to provide the most breathtaking backdrops to your classic sailboat photoshoot. With her silver teak decks, oversized chrome hardware and gleaming paintwork this yacht is unmatched in her ability to dress up or dress down, go modern or go retro and provide a counter, a prop, a backdrop or a foil to your high end luxury fashion or product project. Her faithful adherence to the aesthetics of her original forbears makes her a valuable addition to any classic sailboat, classic yacht, vintage nautical maritime production.

157ft Classic Schooner
157ft Classic Schooner

High Tide: 35ft Tropical Sailboat

High Tide is a pretty, tropical sailboat based in paradise and ready for your Florida boat photoshoot. With her bright colors, classic lines, double cockpit and gleaming white deck this little sailboat is the perfect location for a tropical boat media project.

High Tide
High Tide

Book your next photoshoot on When and If

Every photoshoot is a custom assignment and requires a myriad of special considerations for each client. Call, email or text to bring us your ideas and we'll do everything we can to create your dream classic yacht location photoshoot!

Contact Now